YouTube

Google’s Android TV and YouTube loom large at IBC 2018

16 Sep, 2018 0 CommentsPay TV, Technology, TV Software, YouTube

Google is casting a long shadow at IBC 2018 in Amsterdam. From keynotes to show floor presence the company seemed to be everywhere. It all goes to show just how serious Google is about the television. YouTube invading European TV screens Google Senior Vice President Neal Mohan gave a keynote […]

cord-cutters cord-nevers by age group 2018

Cordless TV streamers prefer Amazon Prime Video to Netflix

24 Jun, 2018 0 CommentsAmazon Prime Video, cord cutter, Hulu, Netflix, YouTube

New comScore data shows one-third of TV streamers are cordless. It also shows that cordless Amazon Video users watch 13% more than Netflix users. The difference is all in their content strategies. Cord-cutter and cord-never differences According to comScore, one-third of households streaming to the television are cordless. The other […]

YouTube algorithm favors scandalous not quality content

28 Feb, 2018 0 CommentsOnline Ads, YouTube

YouTube’s recommendation algorithm is often uncanny at anticipating a user’s viewing interests. However, it recommends what people are watching, not what is appropriate. And unless we change, that won’t change anytime soon. YouTube’s algorithm a key part of its success YouTube’s acquisition by Google in 2005 brought a new focus […]