nScreenMedia OTT multiscreen media analysis

OTT Services

Netflix annual paid subscriber growth

Netflix subscribers in the zeitgeist!

Netflix’ strong 2018 results show the money the company is pouring into content is paying off. To illustrate how the strategy is working, executives trumpeted the company’s star-making power. They also suggested those without Netflix are outside the zeitgeist! 2018 was another banner year for Netflix The number of Netflix […]

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nScreenMedia Video Podcast

nScreenNoise – the big opportunity for STIRR and other free-ad-supported services

Sinclair Broadcasting is leveraging local TV content to differentiate its new free-ad-supported service STIRR. With plenty of other providers delivering quality content free-ad-supported, STIRR has lots of competition. Luckily, the market is finally ready to explode. Chapter 1: Sinclair launches free-ad-supported STIRR (0:32) Sinclair will leverage its 190+ TV stations […]

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nScreenMedia Video Podcast

nScreenNoise – Why Amazon launched free-ad-supported IMDb Freedive

Amazon’s launch of IMDb Freedive continues the trend of device makers integrating free-ad-supported content into their experience. They have good reason because the approach helps them in some important ways. Chapter 1: Amazon delivers free ad-support video service (0:32) Amazon announced a new ad-supported free video service called IMDb Freedive. […]

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share of video rentals by store 2013-2017

Samsung-iTunes deal right move for Apple

Apple’s deal to put iTunes content on Samsung TVs is a shock as the two are fierce rivals. However, it shows pragmatism is winning out over Apple’s proprietary instincts. Apple has reached an agreement with its arch-rival Samsung to begin offering iTunes movies and TV shows on Samsung smart TVs. […]

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road ahead

Four things to watch in 2019

The acceleration toward online TV and away from traditional pay TV will continue in 2019. However, all will not be plain sailing as there will be some high-profile online TV failures this year too. Acceleration in cable, satellite, telco TV subscriber loses The stresses on the pay TV industry became […]

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