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nScreenNoise – Why Amazon launched free-ad-supported IMDb Freedive

Amazon’s launch of IMDb Freedive continues the trend of device makers integrating free-ad-supported content into their experience. They have good reason because the approach helps them in some important ways. Chapter 1: Amazon delivers free ad-support video service (0:32) Amazon announced a new ad-supported free video service called IMDb Freedive. […]

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share of video rentals by store 2013-2017

Samsung-iTunes deal right move for Apple

Apple’s deal to put iTunes content on Samsung TVs is a shock as the two are fierce rivals. However, it shows pragmatism is winning out over Apple’s proprietary instincts. Apple has reached an agreement with its arch-rival Samsung to begin offering iTunes movies and TV shows on Samsung smart TVs. […]

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road ahead

Four things to watch in 2019

The acceleration toward online TV and away from traditional pay TV will continue in 2019. However, all will not be plain sailing as there will be some high-profile online TV failures this year too. Acceleration in cable, satellite, telco TV subscriber loses The stresses on the pay TV industry became […]

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Disney+

Disney+ angling for anchor tenancy

Kevin Mayer wants Disney+ to be one of the must-have entertainment sources in everyone’s entertainment bundle. Here are the three key ingredients he plans to use to get him there. In an interview with The Hollywood Reporter, Disney’s Chairman of Direct-to-Consumer and International Kevin Mayer revealed new details about his […]

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