nScreenMedia OTT multiscreen media analysis

Roku

Active Roku users 2016-2018

Roku Channel is the key to company’s success

The Roku Channel has emerged as the most important product in the company’s arsenal. Roku is expanding the ad-supported channel’s distribution beyond its products and beyond the borders of the US. The Q2 2018 results Q2 2018 saw another strong performance from Roku, with big increases in all the key […]

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Global Netflix

Three reasons Netflix won’t buy Roku

Citron Research speculates that Roku could be an acquisition target for Netflix. Here are three reasons Netflix isn’t likely to buy Roku anytime soon. The transformation of Roku’s business, from hardware sales to ad sales, has been noticed by Citron Research, an online stock commentary website. The firm switched its […]

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number of roku active users 2016-2017

Roku transitions to an ad-driven business

Roku had a very strong finish to 2017, with strong growth in active users and revenue from its platform business. The company seems well positioned to take advantage of the expansion of the online TV market, despite a tightening streaming media player market. Q4 2017 sees strong growth in Roku’s […]

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