OTT multiscreen media analysis
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An asset swap could help simplify the complicated and somewhat adversarial relationship between Disney and Comcast. Comcast may want out of Disney’s Hulu and Disney may dump its position in Sky acquired through Fox. Would the swap be good or bad for both companies? Chapter 1: Comcast, Sky, Hulu, and […]
Read MoreFreewheel’s new Video Monetization Report shows connected TV is driving growth in premium video consumption, at the expense of PCs and TV VOD. Google cast a long shadow at IBC 2018, but original solutions from Make.TV and Wicket Labs still shone through. Chapter 1: Connected TV usage (1:00) Connected TV […]
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More consumers are adopting smart speakers, smart TVs, and streaming sticks. As penetrations rise, broadcasters and pay TV operators are becoming increasingly comfortable embracing the devices. Here are some of the ways they are beginning to exploit them to improve their services. [You can read a condensed version of this […]
Read MoreMore consumers are adopting smart speakers, smart TVs, and streaming sticks. As penetrations rise, broadcasters and pay TV operators are becoming increasingly comfortable embracing the devices. Here are some of the ways they are beginning to exploit them to improve their services. [This is the condensed version of a longer […]
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It’s been five years since the last major update of the Roku interface. The company has changed radically since then, and the experience hasn’t kept pace. It must change, and soon. Last major interface update supported key challenge The last major update to the Roku interface was five years ago. […]
Read MoreAmazon’s rumored move into free, ad-supported video sounds like a good one. However, getting good content and executing well could be a challenge. Hulu’s ad and subscription revenue is growing strongly but won’t lead to profitability by 2020. Chapter 1: Amazon aiming for TV ad revenue (0:30) The Information reported […]
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The Roku Channel has emerged as the most important product in the company’s arsenal. Roku is expanding the ad-supported channel’s distribution beyond its products and beyond the borders of the US. The Q2 2018 results Q2 2018 saw another strong performance from Roku, with big increases in all the key […]
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The big headline from the Nielsen Q1 2018 Total Audience was that live television still dominates consumer viewing. A deeper look at the data shows that for half of US people traditional TV may not dominate at all. A cursory glance at the new Nielsen data certainly seems to confirm […]
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New data from Nielsen shows that traditional TV use continues its steady decline. It also shows that the connected television is picking up much of live TV’s losses. Live and time-shifted TV viewing Live+time-shifted TV average adult weekly usage: 33 hrs. 22 mins (-6% since Q1 2016) Live+time-shifted adult usage […]
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Smart TVs dominate TV sales around the world, but streaming media players are used more by consumers. However, new smart TV operating systems could change that and help smart TVs to become the primary way people stream video to televisions. Chapter 1: Smart TVs to dominate 2018 sales (0:30) IHS […]
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