nScreenMedia OTT multiscreen media analysis

Amplifying TV with Second Screen

This week I discuss the deal between USA Network and Watchwith to syndicate content to third party app providers. I delve into why USA needs to syndicate when the company has already much success with its own apps, like Hashtag killer and USA Sync.

I look at the implications of Watchwith’s burgeoning success with content providers and how this might presage a new platform for television.

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